Dealer Cloud

One unified business management suite, encompassing service, rentals, equipment, parts, accounting, CRM, ecommerce and business intelligence.

What is Dealer Cloud?

Dealer Cloud is the culmination of a multi-year transformation effort to combine equipment dealer leading practices, the NetSuite unified business management suite, a new customer engagement model and business optimization methods into a unified cloud solution specifically designed for dealers.

Dealer Cloud is engineered to solve unique challenges that historically have limited a dealer’s ability to grow, scale and adapt to change. Most dealer management vendors have only attempted to address a portion of a dealer’s basic transactional needs and have been unable to develop and deliver tools that help dealers execute on vision.

We’ve taken a holistic approach to  dealer needs and productized domain knowledge, leading practices, KPIs and an agile approach to product adoption. The benefits of this are faster time to value, increased business efficiency, flexibility and greater dealer success.

Dealer Cloud Overview


A complete suite to support dealers including service, rentals, equipment, parts, accounting, CRM, HR, ecommerce, and Business Intelligence (BI) built on the NetSuite cloud platform, continually updated with leading edge capabilities and technologies.


Leading dealer practices with built in roles including workflows, KPI, reports, and dashboards incorporating Blue Track metrics like Dwell Time, First Time Fix, Time to Diagnose, Customer Satisfaction and more.


Intelligent staged approach via the Dealer Cloud allows dealers to take advantage of capabilities based on current needs and make iterative progress toward long term goals. A reimagined consumption model drives faster time to value, better ROI and greater user adoption.


Dealers will benefit from continuous engagement, updated leading practices and new feature releases targeted to their initiatives. Dealers are always on the latest release with the flexibility to personalize on the Dealer Cloud platform.

Dealer Cloud Overview

Integrated, End-to-End Solution – Includes CRM, Parts, Services, Financials and more

Cloud Based – No Upgrade Hassles, Secure, Customizable, Adapts To New Business Models

Real-Time Visual Analytics Generate Transformational Insights

Real-Time Visual Analytics Generate Transformational Insights




Benefit Annually

16 month


The Value of Digital Transformation for Thermo King Dealers

Digital transformation involves the rethinking of how an organization uses technology, people and processes to fundamentally change business performance. Learn how the right transformation can improve dealer operations and provide visibility to key information that can yield compelling Return on Investment.

The All-In-One Cloud DMS

One unified business management suite, encompassing service, rentals, equipment, parts, accounting, CRM, ecommerce and business intelligence.



Provide customers with a consistent, proactive, high touch experience. Drive service visibility with a complete view of equipment, service history and customer interactions. Be predictive with maintenance, customer service events, visit history, surveys and follow-up.


Optimize inventory levels, automate and direct parts management to reduce redundant parts management activities. Understand cores and warranty replaced parts. Gain company-widevisibility across locations and business lines.


Move beyond basic contact management to find, win and keep more customers. Ensure unified messaging with a complete 360° view of your customers including sales, units, rentals,and service. Understand driver satisfaction for continuous feedback and improvement.


Efficiently schedule and deploy rental assets with accurate and easy access to rental asset location and availability. Improve rental experiences with flexible agreements, billing and reporting. Optimize asset profitability and utilization with scheduled and predictive maintenance.


Benefit from efficiencies associated to managing your finances with built in workflows, approvals and instant real time access to financials with complete drilldown to the financial impact of all transactions. Improve accuracy and time to close while ensuring audit controls.


Gain insight from a unified data model that enables you to understand your entire business end to end. Leverage built-in business intelligence to visualize and analyze information in real-time, with no need to build complex data warehouses.


Drive online revenue with a flexible, feature-rich ecommerce platform that grows with you. Reduce operational costs and increase customer engagement with portal access protected by secure role-based access control. Centrally manage products across all lines of business from a single source.


Run your business from anywhere, on any device, on a platform that offers unrivalled levels of personalization, customization and development. All within a framework that is secure, scalable and ensures that your business is always up to date with the latest versions of the software.


Seamless, secure integration with OEM systems like SVC, Tavant, DFR and more. Maximize efficiencies and profits with modern standards-based integrations incorporated into dealer processes and transactions.